About Us

Bold. Passionate. Disruptive.

Here at Section 12X, we are here to disrupt the apparel game for passionate Coog fans in a big way. With bold UH designs, and high-quality products that you expect, we will disrupt the market & challenge the status quo for game day & beyond.

By partnering with world-class manufacturing partners, we will bring new premium apparel options to you that will have you looking, and feeling, great at a competitive price point. 

As a proud alumnus of THE University of Houston, I want to thank you for all your support! If you ever have any questions at all, don’t hesitate to reach out!

- Fredrick